Your Link-in-bio brings people to your music, but once they leave your page, you usually have no way to reach them again. Drops fix that.
What's a Drop?
A Drop is a sign-up block on your page: fans leave their email in exchange for something you choose to give them, like an exclusive track, a private link, early access to tickets or a discount on your merch. Every fan who subscribes is added to your Audience, so you can grow a fan list that belongs to you.
Every fan who subscribes is added to your Audience, so you build your own fan list directly from your Link-in-bio. Check out tips to manage your Audience here.
How to create a Drop
To create a Drop follow these instructions:
Go to Your profile and site → Content
Click Add content and choose Drop
Fill in your Drop:
Cover (required): a square image, at least 500×500 px, in JPG, PNG or GIF, up to 5 MB
Name (required): between 3 and 70 characters
Description: up to 100 characters, shown on your page
Message: what your fans receive as soon as they subscribe
Button label: choose between Enter, Notify me or Subscribe
Request custom info (optional): ask fans one extra question when they sign up, like their city or their favourite song (up to 40 characters, with an optional short description)
Save
Your Drop appears exactly where you added it, at the top level of your page or inside a group, and you can move it like any other block.
Following your Drop
To follow how the Drops is going, go to the Content tab, each Drop shows its cover, its name and how many fans have subscribed. Click View Drop Subscribers to open your Audience, already filtered to the fans who signed up for that Drop.
On your fans' side: they enter their email, tick the box to accept the Terms, and confirm. They see a confirmation on your page, and your message is sent to them by email.
How to delete a Drop
To delete a Drop, click on the "..." on the line of the Drop and then on "Delete".
💡 Deleting a Drop removes it from your page, but not your fans: everyone who subscribed stays in your Audience, tagged with the name of the Drop they came from.